Organised by Looe RNLI volunteer crew.
Crowds line the Banjo Pier.
as the crew of Looe RNLI's D class D-741 "Ollie Naismith" leaves the boathouse.
The lifeboat will act as the outer marker for those brave enough to swim out into the bay.
Just under 200 brave swimmers and RNLI volunteer crew sign up to plunge into the cold Looe Bay water.
The morning sun shines down onto the beach.
as the Looe RNLI crew follow.
over the breakers.
The are two marks - one to wade around and one further out to swim around.
The lifeboat crew look on to make sure all the swimmers return to shore.
The Looe RNLI volunteer crew.
Over £1000 was raised through kind donations.
You can find out more about the RNLI and Looe Lifeboats on thier websites.
All images © Ian Foster / fozimage